
CoachBot AI: Building Trust in Human-Centric AI – with heyData by Their Side

When AI meets coaching, trust is non-negotiable.
For CoachBot AI, a Germany-based company creating human-centric AI coaching and learning solutions, data protection isn’t just a legal checkbox – it’s a core part of their identity.
Founded by Lewin Keller, CoachBot AI works with professional coaches, coaching organizations, and L&D teams to help them scale personal development without losing what matters most: human connection. To do that, the platform processes highly sensitive data – from personal reflections to organizational learning insights.
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When GDPR Becomes a Growth Blocker
Like many founders, Lewin initially tried to handle GDPR on his own. He researched online, read countless articles, asked ChatGPT, and spoke with other founders to piece everything together.
But the effort came at a cost.
“The hardest part was the uncertainty,” he says. “Was our documentation correct? Were our processes complete? Was I missing something important?”
This manual approach wasn’t scalable. For a fast-growing startup, GDPR kept pulling attention away from product development and customer success – exactly where focus was needed most.
A Clear Realization: This Can’t Be a Solo Job
As CoachBot AI prepared to work with coaching organizations and enterprise clients, one thing became obvious: data protection had to be professional from day one.
“Building a company in Germany means meeting high expectations around privacy,” Lewin explains. “Doing GDPR alone would create too much risk and too many distractions.”
CoachBot AI needed clarity, structure, and expert guidance — not just to stay compliant, but to build a trusted product foundation from the very beginning. That’s when heyData came into the picture.
From Guesswork to Confidence
With heyData, CoachBot AI’s entire approach to privacy changed.
Instead of guessing, the team now has:
- Clear structures and priorities
- Step-by-step guidance for every requirement
- Practical templates that are easy to apply
- A solid understanding of what matters in Germany, the EU, and even globally
“There’s no more guessing,” says Lewin. “We know what matters, what to do next, and how to communicate it clearly – internally and externally.”
The result: less effort, more confidence, and a team that can focus on building the product and supporting customers, knowing their privacy foundation is professionally managed.
Expertise That Feels Human
What CoachBot AI appreciates most about heyData is the combination of deep expertise and exceptional support.
“Our customer success manager is genuinely passionate about data protection,” Lewin shares. “That enthusiasm makes a real difference in our daily collaboration.”
The platform is intuitive, the guidance is practical, and even complex regulatory topics become surprisingly easy to handle with the right partner.
A Partner for Sustainable Growth
Today, CoachBot AI confidently recommends heyData to other fast-growing companies.
“heyData brings clarity, confidence, and a level of support that allows you to stay compliant without losing focus on what truly matters.”
For CoachBot AI, data protection is no longer a source of uncertainty — it’s a competitive advantage. And with heyData, it’s built right from the start.


