Cybersecurity & Risk ManagementData Protection

Data Privacy for Online Stores: What You Need to Know

Data Protection for Online Stores
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Arthur
15.03.2024

Today, we're diving deep into:

The critical world of data privacy for online stores, outlining why it's vital for legal compliance and customer trust. Discover practical steps to ensure your e-commerce business thrives securely.

Running a high-revenue online store is an attractive business model for many companies today. However, beyond focusing on revenue-generating activities, it’s crucial to ensure legal compliance. Data privacy is at the heart of this compliance. Without a solid legal foundation, you risk facing legal action and damaging your credibility and image. In this blog post, we will explain why data privacy is so important in e-commerce and how heyData can support you in this area.

Table of Contents:

No Data Privacy, No E-Commerce!

There are two main reasons why companies should not overlook data privacy when operating an online store:

Legal Online Shops

1. Legal Requirements

Data protection regulations apply to the use of shop systems. Compliance with these regulations is monitored by various entities, including lawmakers, data protection authorities, consumer protection agencies, and even competitors.

Online Shops

2. Credibility and Image:

 Without compliant handling of personal data, you lose credibility and image. Customers will opt for other providers if they perceive a lack of data protection, leading to a loss of customers. Therefore, a secure data protection strategy is essential.

E-Commerce - The Transparent Customer

No online store can exist without collecting personal data. Customers must share their personal information to complete a purchase. This includes the buyer's name, address details, email contact, and payment information. Most shop systems, however, collect much more data, all of which must comply with the General Data Protection Regulation (GDPR). Negligent handling of customer data can lead to costly legal actions, sanctions, and significant loss of image.


Related Topic: Data Privacy in E-Commerce: Challenges and Best Practices


heyData - Our Services for Your Online Data Protection

heyData offers a secure way to provide your customers with a privacy-compliant shopping experience. If you have 20 or more employees processing personal data, you are required to appoint a data protection officer. We are happy to provide a professional, external data protection officer so you can focus on your core business. Our tasks include reviewing the data protection compliance of payment methods, examining marketing tracking tools, and other data protection-specific issues. We take time for a comprehensive assessment to ensure that your customers can securely provide their personal information during checkout and that further processing is based on a solid foundation.

DSGVO-Fehler für SaaS Anbieter

The 10 most common GDPR pitfalls for SaaS providers

Download our free guide and get a head start on compliance.

Data Protection in Online Retail

Data protection in online retail not only ensures legal security for both retailers and customers but also involves a wide range of tasks and challenges. Merely having a privacy policy is not enough. Our external data protection officer examines numerous data protection-related points, including privacy statements, cookie banners, forms, opt-in and opt-out procedures, newsletters, social media plugins, processing contracts, records of processing activities, data deletion concepts, legally compliant customer inquiry responses, and handling data breaches. Each shop and company has different processes and requirements, so there is no one-size-fits-all solution. heyData provides individual support through an external data protection officer, making your online store a legally secure platform. At the beginning of our collaboration, we conduct an inventory to identify all relevant data protection aspects. You will receive a written evaluation, and we will discuss further individual steps. Our data protection officer will always be a serious contact for you, working together to identify and close data protection gaps, protecting you from costly legal actions and allowing you to concentrate on your day-to-day business.

Online Shopping - heyData Takes Care of Your Information Obligations

The right to information might not be well known, but that's not an issue. The heyData data protection officer also supports you with this task! Our data protection officer is familiar with all the duties and deadlines of the right to information and will support them professionally. They are also knowledgeable about the effects of Brexit on the right to information. It is important to meet all deadlines. A request for information must be processed and answered within one month. Our external data protection officer always keeps track of these deadlines and any possible extensions.

Requests for Information - Lawful, Serious, Secure

The heyData data protection officer supports you with all requirements related to requests for information:

  • Providing information in writing, electronically, or verbally
  • Using clear and understandable language
  • Continuous documentation

Data Protection in Online Shopping - heyData Finds Your Way

The points mentioned above are just a fraction of the work required to operate a legally compliant online store. Data protection is not just an ethical question but also a legal and marketing obligation. The external data protection officer from heyData will work with you to develop a professional and transparent solution. They will move through your company like a well-informed acquaintance and need the unrestricted acceptance of your staff.

The External Data Protection Officer - A Demanding but Practical Topic

You and your employees also make online purchases, looking for security, professionalism, and legal foundations. The heyData data protection officer thinks practically and will not hide anything from your customers, which is what you expect from your partners as well. Tools and other processes are named in the privacy policy, and the secure processing of personal data is always ensured. This turns new customers into loyal regulars, keeping your image and brand popular and untouchable.

Trust the professionals at heyData for data protection in your online store. Choose an external data protection officer!

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