GDPR Email Marketing: Risks and Compliance Best Practices

In this blog entry, we explore the evolving landscape of email marketing in light of GDPR regulations. We discuss the significant shift towards obtaining explicit consent from recipients before sending marketing communications and the implications of non-compliance, including hefty fines and reputational damage. Drawing from real-world examples, we underscore the importance of adhering to GDPR regulations and showcase the consequences faced by companies that fail to do so.